About Me

Dean Andrews is a Digital Manager with strong PPC & technical SEO knowledge and has an emphasis on usability and optimisation of code for search engine profit and visitor conversions.

Data Analyst

I measure SEO and PPC marketing campaigns and extract large amounts of data from multiple sources using various tools including Google Analytics and website backend databases via SQL in order to improve customer conversion rates. I have experience in advanced web analytic methodologies such as experimentation and testing.

Technical SEO

I’m a Technically minded SEO professional with an eye for insight. I have a passion for fixing technical SEO issues, managing new SEO and site architecture improvements. I get into the detail, making technical SEO changes (eg robots.txt, 301 redirects, hreflang, canonicals) to improve ranking on the latest algorithms. I have a good understanding of programming languages and of third party SEO tools.

Adwords Management

I have a strategic and hands-on approach to campaign generation, ad content and keyword analysis, a proven track record with high budget CPA driven PPC campaigns with the ability to identify and develop new opportunities. I can contribute to the broader strategy to develop new paid search opportunities across UK and international markets.

PHP Developer

Plenty of experience installing, configuring the WordPress platform and developing bespoke WordPress functions. Excellent knowledge of woo-commerce and associated plugins. A practical understanding of how to implement custom code, post types and taxonomies, without the need for plugins. I ensure that all websites are built and maintained with SEO in mind. I can develop for other PHP based platforms, such as Magento and Joomla.

Me in a Nutshell

A passionate Digital Manager and Technical SEO Strategist with a deep understanding of SEO technology and methodology, gained from solid experience. Identifies issues surrounding user experience, accessibility, and information architecture and enjoys developing practical solutions to daily business challenges.

Technical Skills

On-Page Optimisation
Google AdWords
Internet Strategy
Information Architecture
Customer experience
Google Analytics

Programming Skills


Professional Qualifications

Dean Andrews Microsoft Certified Professional
Dean Andrews Microsoft Certified Application Developer
AdWords Certified

What other people say

  • Dean was instrumental in redesigning our new website, managing the SEO and AdWords campaign to increase website visibility. I have been thoroughly impressed with all the services and speed of support.

    Taylor & Co Architects
  • Dean has helped me bring my business to life with a very professional, contemporay website. I couldn't be happier with what has been produced. After trying and failing with other developers, I just wish I have gone to Dean in the first place!

    Jo Price Photography
  • Dean worked hard to understand our business and how we would like the website to complement our offline marketing activity. He is receptive to ideas and offer invaluable input and expertise to keep us focused on our online objectives. The difference between Dean and so many of other Internet marketers is he gets involved and take personal pride in helping you to achieve your goals.

    Fitting Farewell